Digital & Product Transformation Partnership
For C-Suite Leaders who refuse to let digital change be another statistic

Most digital transformations fail in the messy middle - that critical space between strategic vision and execution reality where 70% of initiatives stall, struggle or collapse entirely.
I partner exclusively with CDOs, CTOs, CPOs and senior digital leaders who are accountable for transformation outcomes that can't afford to fail.
Having stood where you stand - VP Digital Experience at du serving 9M customers, Digital Product Director at BT and EE leading digital strategy for 30M+ customers with £20M+ budgets - I understand the weight of what you carry.
The board presentations. The stakeholder complexity. The cultural resistance. The pressure to deliver results that justify massive investment while navigating organisational dynamics that seem designed to slow everything down.
This isn't theory. It's partnership between peers who've both lived the reality of digital transformation at scale.
Who This Partnership Serves
C-Suite Digital Leaders Navigating Complex Transformation
For senior executives accountable for digital change worth multi-millions with board-level visibility.
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CDOs and Digital Directors leading enterprise-wide digital transformation initiatives.
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CTOs navigating the intersection of technology strategy and organisational change.
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CPOs and Product VPs embedding product-led operating models at scale.
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Transformation Directors accountable for delivery of complex, multi-year change programs.
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Senior Leaders in traditional industries undergoing digital disruption.
What you're facing:
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Digital strategies that look great on paper but struggle in execution reality.
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Cross-functional teams that can't align on priorities or ways of working.
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Cultural resistance that slows progress despite C-Suite mandate.
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Stakeholder complexity across business units, geographies, and hierarchies.
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The pressure to show measurable progress while building sustainable capability.
How I Partner With You
Digital Strategy Execution Mastery
Strategic partnership for leaders managing multi-million pound digital transformation initiatives - drawing on direct experience delivering similar scale and complexity, including crisis-level pivots and stakeholder navigation.
Product-Led Operating Model Design
Embedding ways of working that scale beyond project completion - from team structures and governance frameworks to cultural shifts that make product-centricity sustainable rather than temporary.
Cross-Functional Leadership Optimisation
Mastering the matrix dynamics of digital transformation - building alignment across technology, product, marketing, operations and business units when everyone has competing priorities.
Digital Culture & Change Navigation
Moving from traditional IT-led approaches to customer-centric, agile ways of working - addressing the human dynamics that determine whether transformation accelerates or stagnates.
C-Suite Digital Advisory
Thought partnership for senior leaders navigating the space between ambitious digital vision and measurable business results - whether scaling existing capabilities or building entirely new ones.
What You'll Achieve
Strategic Clarity Under Pressure
Move from digital strategy document to executable roadmap with clear priorities, realistic timelines, and stakeholder alignment that holds under pressure.
Execution Velocity That Sticks
Build cross-functional collaboration and decision-making capabilities that accelerate delivery rather than getting bogged down in process and politics.
Cultural Transformation at Scale
Create organisational shift from project-based thinking to product-led mindset - with ways of working that survive leadership changes and business pressures.
Sustainable Digital Capability
Embed digital and product expertise that grows your organisation's capacity for continuous innovation rather than dependency on external transformation support.
Measurable Business Impact
Deliver the outcomes that matter to boards and stakeholders - customer experience improvements, operational efficiency gains, revenue growth, and competitive advantage.
Why This Partnership Works
I've Lived Your Reality
VP at du: Built the #1 app in UAE serving 9M customers, shaped and led 100+ person digital teams, secured digital as core company strategy through C-Suite influence and cross-functional collaboration.
Director at BT/EE: Led digital strategy for 30M+ customers with £20M CAPEX responsibility, navigated complex matrix organisation, delivered crisis-level transformation including 2020 digital pivot.
I Understand the Patterns
20+ years leading digital transformation has taught me what separates the 30% that succeed from the 70% that struggle - it's not better technology or bigger budgets, it's leadership that can navigate complexity with both strategic rigour and human wisdom.
I Focus on Systems, Not Just Projects
This isn't about delivering a digital project. It's about building leadership and organizational capability that makes digital transformation sustainable - creating systems that accelerate change rather than resist it.
I Bridge Both Worlds
As one Digital Transformation Director said: "Stacy bridges both worlds - understanding the executive perspective while bringing deep digital transformation expertise."
Let's Talk
If you’re a senior digital or product leader accountable for transformation that can't afford to be another statistic, let's explore how strategic partnership can accelerate your success.